* Online shopping for retail sales direct to consumers via Web sites and mobile apps, and conversational commerce via live chat, chatbots, and voice assistants devices.
* Providing or participating in online marketplaces, which process third-party business-to-consumer or consumer-to-consumer sales.
* Business-to-business buying and selling;
* Gathering and using demographic data through web contacts and social media.
* Business-to-business (B2B) electronic data interchange.
* Marketing to prospective and established customers by e-mail or fax.
* Engaging in retail for launching new products and services.
* Online financial exchanges for currency exchanges or trading purposes.